ArtPrize If You Know; ArtPrize If You Don’t Know
ArtPrize to Grand Rapids is what the season premiere of Grey’s Anatomy is to Gen Y females; what Wayne Gretzky is to hockey fans and what Tickle Me Elmo was to moms of toddlers during the holiday shopping spree of 1994—combined. For the last four years the city has turned itself inside out with art. Exhibits hang from bridges, float in the Grand River, nestle themselves in empty patches of grass, mold onto the sides of buildings, hang on any/all vertical wall space and jump out of public fountains. In three square city miles live 1,500 exhibits. It’s a ridiculous, near-impossible-to-see-everything, amount of art. The mass consensus amongst Grand Rapidians is that ArtPrize rocks. It’s pulls in big bucks for the city ($15.4 million last year), exposes locals to art from around the world and makes this little-big city an early October destination point. The atmosphere around town is full on celebration. The interactiveness (viewer votes from Smartphones determine how the $560,000 priz...